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New Year Insurance Pitfalls for Agents to Avoid

Scott Jones
Scott Jones
insurance pitfalls

There are common mistakes that insurance agents should avoid falling into this year. With the new year among us, it is a great time to reflect and take action to improve. It is the perfect opportunity to start fresh in your profession and set goals for 2022. Here are some habit fails that hinder insurance businesses all too often and ideas to help propel you forward into success.

Not Remaining Client Focused

Going over product details is important; however, even more important is first to understand your client’s needs and wants. You will quickly lose business by pushing products or services on clients that do not align with their goals. It is in your best interest to learn about their unique needs so that you can discuss the most relevant information for them.

Being Unprepared

It is crucial for insurance agents to be fully prepared. Set aside time before each meeting to practice your pitch and do thorough research before each meeting and phone call. Your goal should be to answer all of your clients’ questions with clarity and confidence.

Not Being Flexible

Insurance is an ever-evolving industry. To be successful, it is necessary to remain up to date with what’s happening. It is best to be adaptable and ready to have anything thrown your way. You might have to be quick on your feet with things that impact your clients and your business. Be sure to secure E&O for insurance agents so that you can remain protected when mishaps occur.

Time Management Issues

Being a successful insurance agent will take strong organizational and planning skills. One of the worst things for your business would be poor time management. If you are distracted during meetings, presentations, or phone calls, that will make you seem very unreliable to your existing or potential clients and significantly damage your reputation and business.

Poor Marketing Efforts

It is incredibly beneficial to have a variety of marketing support available. It is smart to utilize the marketing materials provided directly to you to help advertise yourself in your community. Marketing is an investment that can go such a long way.

Not Being Involved in the Community

It is best to take the time to get to know your community, show your face and get your name out there. This will also help you get a better understanding of how you can be of better service to your community members in helping them reach their goals.

Lack of Professionalism

Maintaining a professional work environment can help you become a successful insurance agent. You can enhance your professionalism by scheduling your days out to help you stay on track with your priorities. In addition, regardless of whether you are in your office, out in the community or working elsewhere, dress to impress. Dressing well can boost your mood and make you feel more confident. This in rerun is likely to lead to better productivity and make you more prepared.

About IPRO Agency Insurance Services

IPRO Agency Insurance Services is a specialty insurance brokerage with the expertise to protect your firm, assets and to help you retain clients. Our services offer all types of professionals the protection they need so they can stay committed to their work with ease. We are connected with leading insurers to bring you the best coverage for your unique needs and areas of risk. Get in touch with us at 888- 673-8039 so we can begin to safeguard your success.